Five Things You Can Do Today to Communicate About Heartland AEA

Read about five easy ways to help communicate consistently and professionally about our agency. If you have any questions, the Communications Department would be happy to help!

1          What’s in a name? 
Our preferred name is “Heartland Area Education Agency” or “Heartland AEA.” While our legal name is Area Education Agency 11, our Board of Directors chose “Heartland AEA” as the name we use on a daily basis in our work. That means as staff, we’re not using the number 11 in our name anymore. Always remember to use the complete name - Heartland AEA - in all instances. Have you Googled the word Heartland lately? There are a TON of businesses in this area with Heartland in their name. So, make sure to use Heartland AEA and drop the number 11.   

2          About the Logo… 
The Heartland AEA logo is the primary visual element of our identity. It symbolizes our mission and programs and should be used consistently to reinforce our public awareness. To preserve its uniqueness and purpose, the logo should not be altered in any way. Find the logo for digital use on the Intranet > Communications > Resources. Or consult with the Communications or Creative Services teams for assistance.   

3          Put Your Best Foot Forward 
When delivering presentations on behalf of Heartland AEA, you are encouraged to use the prepared presentation templates with the Agency's logo and colors. This helps reinforce our agency brand and presents information in a professional manner. Templates are located on our Intranet > Communications > Templates. In addition, the Communications Department is available to review your presentation for style and format and provide images or graphics upon request.   

4          You’re on the Big Stage 
If you are planning to present at a national or state conference, contact the Communications Department as soon as possible to begin the collaborative process for your slides, video or other presentation materials.   

5          Spread the Word! 
Social media, like cake, is meant for sharing! Right? If you’re social, follow the Agency on Facebook, Twitter, Instagram and YouTube. Invite your friends to follow us and share our news and resources with their friends and followers. Help us reach more people who may need our services. Make sure you mention or tag @HeartlandAEA!